Erika’s Bridal Couture- Crazy in Love Shoot

Bridal Couture from Neenah, Wisconsin

The crowning jewel of most any styled shoot has to be the bridal fashions on display. For our recent shoot at the Gibson Social Club in Oshkosh, we worked with two local bridal salons to showcase the gorgeous gowns available in Northeast Wisconsin. The first beautiful bunch came courtesy of Erika’s Bridal Couture, located in Neenah.

Erika’s Bridal has been in business since 1973. The shop was originally located in downtown Neenah, and owner Erika Meyer prided herself on having the very best selection of gowns and top-notch customer service in the Fox Valley. Today the shop is owned and operated by Amy Olsen, a Milwaukee native who moved to her husband’s home town of Neenah and joined the staff at Erika’s in 2018. In 2021, the chance arose for Amy to purchase Erika’s, and the rest is history!

Here’s a look at the gowns Erika’s provided us for our styled shoot:

Blue by Enzoani Gowns

Blue by Enzoani is slightly more youthful and moderately priced than the flagship Enzoani brand. These gowns have a lightness to them and often feature intricate, special details.

The Nanelle gown is minimalist and elegant from the front with its strapless sweetheart neckline. Turn around and the look gives way to a jaw-dropping statement with an open corset-style back and detachable bow train with lace edging. A row of covered buttons along the train lend a charming touch.

The Natsuko gown is one fit for a fairytale wedding. Floral lace appliques float along the sweetheart neckline and detachable off-the-shoulder straps. Luscious layers of tulle, organza, and floral lace come together for a dreamy skirt with just a pinch of sass in its peek-a-boo slit.

The mesmerizing Malia gown is a modern mermaid style with a floral train for days. Delicate floral lace appliques softly cascade from the bodice to the hips. The elegant, low-V back features ruching and covered buttons—the perfect touch of something special.

The Naroza gown with its off-the-shoulder neckline, lace sleeves, and plunging bodice has contemporary romance and elegance in spades. Beneath layers of Chantilly lace, the bodice features boning that provides the perfect amount of structure and support. In back, an illusion-style corset makes for eye-catching details from every angle.

Willowby Gown

The Galatea gown by Willowby is an iconic favorite. Dahlia-inspired floral motifs dance over sumptuous layers of flattering, A-line tulle. The plungling, semi-sheer bodice lends an ethereal look, as velvet ribbon wraps around to secure the waist with a delicate bow in the back.

After Six Dress

You can find bridesmaid dresses at Erika’s, too! This one by After Six is a shimmering stretch charmeuse in toffee. The waist-cinching bow is a flattering must, while an ankle-framing tulip skirt makes the hemline something special. This isn’t your average bridesmaid dress.